The Geelong & Southwest Victoria team, led by Simon Edwards (CPV) and James McGrath (CPV), combines a wealth of experience and knowledge with a strong customer focus to support clients in making evidence-based property decisions. Our highly trained Valuers have received accreditation from the Australian Property Institute (API) and are focused on continuous learning and a hands-on approach.

Service scope

Spanning Greater Geelong, Surf Coast, Golden Plains, Bellarine Peninsula and South West Victoria, we lead the way with expert valuation services across residential, commercial and specialised properties, for all purposes.

Our Clients

Our broad range of satisfied clients include bank and non bank lenders, government departments, lawyers, small business and individuals seeking independent and accurate property insights. After more than 30 years, WBP Group continues to demonstrate a breadth of experience, expertise and commitment to providing industry-leading client experiences.

Recent highly satisfied customers have received great benefit from our valuations and advice.

Case Studies

Our valuation and related due diligence advice for a deceased estate provided the beneficiaries with over $400,000 in excess of what the marketing agent had advised them they could achieve for a property on the Bellarine Peninsula. Our team conducted extensive research and pushed for a change in marketing approach which yielded a sale at $1,400,000 against the agents advice of $950,000-$1,000,000.

Our Pre purchase advice provided our client with an increased understanding of local market conditions as well as peace of mind and resulted in them negotiating a sale price tens of thousands of dollars below what they were initially willing to pay.Your Content Goes Here

We have been assisting landowners in challenging significant increases in their land tax liabilities where their land has been assessed at an unreasonable level by the SRO. This remains ongoing and is likely to save our clients thousands of dollars in land tax.

Contact one of our experienced Geelong & Southwest Victoria local team members to find out more about our valuation services.

Our Experts

Simon Edwards

Director – Geelong & Southwest Victoria

A long term resident of the local area, Simon expanded the Melbourne business during the early 2000’s to provide WBP with coverage for the Geelong, Bellarine Peninsula and Surf Coast regions.

He has extensive experience in residential and commercial valuations with his area of expertise now concentrated within prestige coastal and rural lifestyle markets from the Bellarine Peninsula to the Surf Coast.

Joining as a shareholder of the Geelong & Southwest Victoria branch in 2022, Simon is committed to providing expert advice for our clients as well as leading our local team of valuers to provide industry leading service.

James McGrath

Director – Geelong & Southwest Victoria

Since becoming qualified as a Certified Practising Valuer in 2015, James has gained extensive experience in valuations throughout Metropolitan Melbourne, Geelong, Bellarine Peninsula and Surf Coast regions.

After relocating permanently to Geelong James joined as a shareholder in 2022. He is a dedicated, hardworking leader who brings a wealth of Commercial and Industrial expertise to our group. With his depth of valuation knowledge, strong customer focus and industry leading communication, he delivers accurate and efficient service to our clients.

Frequently Asked Questions

What makes the Greater Geelong and Surf Coast regions appealing for residents and investors?

The Greater Geelong and Surf Coast regions are some of the fastest-growing regions in Australia and features solid aviation and rail networks with Victoria.

With a thriving local economy, high quality education and health facilities, close proximity to world class beaches and wineries and convenient access to Melbourne and major airports, it is no surprise that the Geelong and Surf Coast Regions are some of the fastest-growing areas in Australia.


What regions do your valuation services cover?

Our expert valuation services span across Greater Geelong, Surf Coast, Golden Plains, Bellarine Peninsula, and Southwest Victoria. We offer comprehensive evaluations across residential, commercial, and specialised properties for a variety of purposes.


What qualifications do your valuers have?

Our valuers are highly trained and have received accreditation from the Australian Property Institute (API). They are committed to adopting a hands-on approach to provide the most accurate property insights.


Who are your service intended for?

Our broad range of satisfied clients includes bank and non-bank lenders, government departments, lawyers, small businesses, and individuals seeking independent and accurate property insights. We cater to a diverse clientele with varying needs related to property valuation.


What kind of benefits have your clients seen from your valuation and advice?

Our clients have seen significant benefits from our valuations and advice, including successful land tax objections, support with deceased estate purposes, insightful pre-sale and pre-purchase advice, guidance on related party transactions, accurate valuations for superannuation and financial reporting, assistance with Capital Gains Tax, and retrospective valuations.


How long has the WBP Group been in operation, and what is its track record?

WBP Group has been providing expert valuation services and property advice for more than 30 years. With a commitment to excellence and a focus on delivering industry-leading client experiences, we have established a strong track record and a broad base of satisfied clients.


How can I contact the Geelong & Southwest Victoria team for a property valuation?

For inquiries or to request a property valuation, please contact our team directly through our official website contact page or our customer service hotline below. We are ready to assist you with your property valuation needs with a customer-focused approach.